As a social enterprise we place great stock in the values we were established upon – these are:
Caring for our members & customers
Our mission and articles of incorporation place the environment and social benefit front and centre of our business model. But our mission is only made possible by providing our customers and stakeholders with impeccable service. Our priority as a responsible business is to be responsible to the hopes and needs of our members. As such, our primary cares are honesty, clarity and transparency of advice, coupled with offering clear economic value.
Caring for the Environment
Our regard for the environment is second only to our responsibility to our members. It is our mission to ensure that we advise and provide the most ecologically appropriate products for our customers’ needs. To achieve this aim, we use a framework which emphasises locality of production to consumption, efficiency of production and the use of materials.
Caring for the Community
The third pillar of our business model is to invest the entirety of our surplus into the wider community. We believe we need to invest in people. To do otherwise would lead to the social exclusion of the environment both at home and abroad. We invest in social and environmental projects in the UK, such as the local transition town movement, and internationally through our partners ActionAid and Food2Think, providing education and supporting communities to live sustainably.